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Iams Proactive Health Mature & Senior Dog - Chicken

Product description

Iams Proactive Health Mature & Senior Dog - Chicken 5 5
5 reviews
Delivery in 1-3 working days ...more
25.99 49.99 GBP 2
RRP*  £33.99
Our Price  £25.99
( £2.17 / kg)
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Economy Pack: 2 x 12kg
individually priced £51.98
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( £2.08 / kg)
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Product description

The Mature & Senior complete dog food from Iams is ideal for dogs of all breeds from 7 years onwards that have a normal energy requirement.
Iams Proactive Health Mature & Senior Dog with Chicken is balanced nutrition for dogs of all breeds from 7 years onwards. The specially adjusted proportions of proteins, fat and carbohydrates ensure optimum provision with all nutrients your dog needs, for visible health!
The crunchy kibbles scrub your dog's teeth with every bite, to help reduce plaque and tartar build-up that can lead to bad breath. Iams Daily Dental CareTM reduces tartar build-up by up to 55%.

Product attributes:

  • High-quality animal protein (at least 25%): Meets your dog's specific nutritional needs and supports its body and organ functions
  • Dental Care System: Reduces new build-up of tartar
  • Carbohydrate mixture (sorghum and barley): Promotes a moderate increase in blood sugar level after the meal
  • High omega-3 fatty acids content: Important for pure, healthy skin and a shiny, silky coat
  • Sugar beet shavings: For a healthy digestive tract


Dried Chicken And Turkey (25%), maize, wheat, sorghum, barley, animal Fat, dried Beet Pulp (3.8%), hydrolysed animal proteins, dried whole egg, brewer'S dried yeast, potassium chloride, sodium chloride, sodium hexametaphosphate, calcium carbonate, fructooligosaccharides (0.15%), linseed, glucosamine
Vitamin A (48609 Iu/Kg), Vitamin D (1613 Iu/Kg), Vitamin E (270 Mg/Kg), L-Carnitine (48 Mg/Kg), Trace Elements Contain Basic Cobaltous Carbonate Monhydrate (0.56 Mg/Kg), Cupric Sulphate Pentahydrate (53 Mg/Kg), Ferrous Sulphate Monohydrate (710 Mg/Kg), Manganous Oxide (38 Mg/Kg), Mangan as Manganous Oxide (54 Mg/Kg), Potassium Iodide (3.9 Mg/Kg), Zinc Oxide (246 Mg/Kg).

Analytical constituents

protein 24.0 %
fat 10.0 %
fibre 5.0 %
ash 7.1 %
calcium 1.2 %
phosphorus 1.0 %
beta-carotene 10.0 mg/kg
moisture 10.0 %
L-carnitine 40.0 mg/kg
omega-3 fats 0.12 %
omega-6 fats 1.86 %
vitamin E (tocopherol) 140.0 IU

Feeding guide

Feeding recommendation:
The following values are rough guidelines. Actual requirements may vary. Please adjust your dog's feeding amounts to maintain ideal body weight.
Always provide fresh drinking water.
When changing foods, introduce the new food gradually by mixing it with the old food and increasing its proportion over a period of seven days.

Dog's weight Daily amount in g/day
2 kg 40 - 45
4 kg 60 - 70
6 kg 80 - 90
8 kg 100 - 110
10 kg 115 - 130
15 kg 150 - 170
20 kg 180 - 205
25 kg 210 - 235


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